Positive role models to drive inclusive economy
Date published:
The Chamber’s latest column by Tim Marsden, knowledge manager at the Chamber.
It’s often said that you should never meet your heroes. But recently I have found the opposite to be true and that being able to have conversations with those who inspire you can be both meaningful and impactful.
Whilst we’ve been going to watch Newcastle United Women for a while now, my eldest has also started playing age-group football, and we got the chance to meet Newcastle United player Emma Kelly.
To spend time talking to a professional player was an immense confidence boost for my daughter. To her credit, Emma was brilliant and it felt like she had all the time in the world. My daughter left the conversation eager to get back onto the pitch.
Role models help shape ambition. They provide tangible examples of what can be achieved through hard work, integrity and perseverance.
In business this might be a local entrepreneur who has built a thriving company from the ground up, or a leader who champions ethical practices and inclusive workplaces. These individuals set standards that others aspire to, raising the overall quality and culture of the regional economy.
The impact of figures like Emma extends beyond the sports field. They demonstrate the value of consistency, self-belief and having pride in your community. For local businesses, aligning with and supporting such individuals can strengthen connections with customers and employees alike.
Within the workplace, positive role models are equally crucial. Leaders who mentor others, communicate transparently, and demonstrate resilience during challenging times help to foster environments where employees feel valued and motivated. This is particularly relevant in today’s rapidly changing economic landscape, where adaptability and strong leadership are key to long-term success.
Moreover, representation matters. When people see role models who reflect their own backgrounds, experiences and aspirations, it broadens their sense of what is possible.
For the North East, a region rich in diversity and talent, highlighting a wide range of role models – from different industries, communities and walks of life – can unlock untapped potential and drive inclusive growth.
The Chamber’s events programme continues to provide a key platform for individuals to inspire. From keynote speakers like Prime Minister Keir Starmer and Sinéad Rocks, Managing Director, Nations and Regions at Channel 4, to the winners of our Business Awards and Inspiring Women in Business awards, inspiration can be found in those at the height of their career to those just starting to make their mark.
As the North East continues to evolve, embracing and promoting positive role models will be key to building a prosperous, inclusive and forward-looking regional economy.